With more pre-designed hair and makeup designs, and a new, ethically presented freemium model, this 4th edition of Toca Boca's most famous app is worth the download. But it's not the best in the series, due to the complexity of a new two layer menu, and a pre-designed cast of characters that show a great level of creative thinking -- on the part of the app designer rather than a child. The zaniness has been turned up a notch, with new face painting options and more accessories, with offerings of additional content packs for sale. These include Breakfast ($1.99), Weather ($1.99), Underwater ($1.99), and Makup ($3.99). The total cost for the updates would be $10. While there is a shopping bag icon on every screen, children are not required to make a purchase in order to create a hairstyle.